SOBCon08 Presentations Part 6 – David Bullock

May 3, 2008 By Jesse Petersen

David BullockDavid Bullock

DavidBullock.com

Business Development Action Plan

Process Redistribution

Process Automation

How does it all work? The START model

S – Strategy: your Story and what does it have to do with your marketplace?

T – Tactics: sitting down and actually planning it

A – Action: stop for a minute before proceding. Then go for it.

R – Results: verify everything’s success

T – Tracking: Tracking – crazyegg.com and woopra.com

Steps to create your business process map:

  1. Speak/Write the process – get it out of your head
  2. Determine the outcome of every step
  3. Set the sequence

Tools for the charting process:

  • Yellow pad
  • simpleflowchart.com
  • gliffy.com
  • flowchart.com
  • Excel

Your major marketing channels:

  • Your customers
  • Your list
  • Your identity
Filed Under: Blogging Tagged With: David Bullock, SOBCon08

About Jesse Petersen
Jesse is in a word: a geek. I married my gorgeous wife in October 2006 and we enjoy the beach, mall shopping, and watching movies together. He returned to the University of South Florida and completed his Bachelor's Degree in Professional and Technical Writing in 2010.

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  1. Jesse’s SOBCon08 Takeaway | Perfectly Petersen says:
    May 5, 2008 at 7:24 am

    [...] online publishing immersion, what was my takeaway? It happened over the course of two speeches by David Bullock: his presentation on Saturday, and a brief kudos/pep-talk this morning during the cool-down [...]

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